Blog
Social
Admissions
Three Facebook Posting Strategies for Your School
- rick.newberry@enrollmentcatalyst.com
- Admissions,Blog,Web-based Marketing Strategies
Facebook continues to be the primary social media channel utilized by your current and prospective parents. Instagram is a close second and quickly gaining ground. This is based on 60 parent surveys that I conducted at schools last year. I have seen some great campaigns on Facebook. In February, many of my schools clients shared […]
Webinar: 10 Key Recruitment Ingredients for Your School
- rick.newberry@enrollmentcatalyst.com
- Admissions,Blog,Enrollment,Marketing,School Growth
Do you have a plan in place to recruit new students and families to your school? Have you implemented the key ingredients to effectively recruit and enroll new families in your school? On Tuesday, January 31, at 1pm EST, I (Rick Newberry) will present a webinar on this important topic: 10 Key Ingredients for Your School’s […]
3 Things Every School Admissions Director Must Do Now
- rick.newberry@enrollmentcatalyst.com
- Admissions,Blog,Enrollment,Leadership,Marketing,School Growth
It’s hard to believe that another school year has begun (unless your first day is after Labor Day). I have always loved the first day of school. From my early days in university admissions to my current role consulting with schools, this is the day I always look forward to. This is when you get to […]
7 Strategies that Led to Eastern Christian School’s Enrollment Turnaround
- rick.newberry@enrollmentcatalyst.com
- Admissions,Blog,Enrollment,Inbound Marketing,Leadership,Marketing,Re-Enrollment,School Growth
I will be offering a free webinar for school leaders on Thursday, May 12, at 2pm EDT. Eastern Christian’s Enrollment Turnaround – 7 Strategies that Made the Difference You don’t want to miss this webinar.
Secret Advice from a Private School Secret Shopper
- rick.newberry@enrollmentcatalyst.com
- Admissions,Blog,Marketing,Website
Do you know what it’s like for prospective parents to “shop” your school? Do you know how the admissions experience at your school compares to your competition? Do you wish that you could secretly shop your school and your main competitors? These questions are very integral to your enrollment and marketing effort as the “shopping” […]
Two “Can’t Miss” Admissions/Marketing Conferences
- rick.newberry@enrollmentcatalyst.com
- Admissions,Blog,Inbound Marketing,Marketing,School Growth
One of the best ways to sharpen your enrollment and marketing knowledge and skills, is to attend a conference (besides reading my blog!). While I am always careful in my promotion of other companies and their services, there are two “can’t-miss” conferences that you should plan to attend.
First Year Enrollment Director Makes A Huge Difference
- rick.newberry@enrollmentcatalyst.com
- Admissions,Blog,Enrollment,Marketing,School Growth,Website
This interview is about a first time director of marketing and enrollment hired right out of college. Two years ago, I partnered with the leadership of Riverside Christian School in Yakima, WA, to help them turn around their enrollment. As part of my process, I identified the need for them to hire their first director […]
Top 10 School Marketing Blog Posts from 2015
- rick.newberry@enrollmentcatalyst.com
- Admissions,Blog,Enrollment,Inbound Marketing,Marketing,School Growth,Web-based Marketing Strategies,Website,Word of Mouth Marketing
It’s hard to believe that 2015 has come and gone. At the end of every year, I like to review my blog post analytics to create a top 10 list.
The Ideal Campus Visit at Your School
- rick.newberry@enrollmentcatalyst.com
- Admissions,Blog,Customer Service,Marketing
Sometimes the little things make a big difference. Most prospective parents looking at your school are also visiting a couple of other options in your community. While you certainly want to sell your total school experience, including the academic program, community environment, athletics and the arts, it might be the little things that stand out […]
5 Steps to Launch a Parent Ambassador Program
- rick.newberry@enrollmentcatalyst.com
- Admissions,Blog,Enrollment,Marketing,Word of Mouth Marketing
I am still surprised that more school admissions and marketing leaders do not utilize parent ambassadors to create a grassroots marketing effort that will expand their reach into the community. During the past three months, I have traveled to 15 schools across the United States and have spoken to admissions and marketing professionals in Minneapolis, […]
